GroomSome
GroomSome — Pet Grooming Business Management Software
Last updated: August 26, 2026
GroomSome is operated by Cre8-it B.V., registered with the Dutch Chamber of Commerce (KvK) under number 42147119, VAT NL869923651B01, with its place of business at Baron van Nagellstraat 136, 3771 LL Barneveld, the Netherlands.
We are the controller (verwerkingsverantwoordelijke) for the personal data of our Users (the grooming businesses that sign up). When Users enter their customers’ data (pet owners’ personal data) into GroomSome, we act as processor (verwerker) on behalf of the User. A separate Data Processing Agreement (verwerkersovereenkomst) governs this processing.
Contact: info@groomsome.app
When you create an account, we collect: your name, email address, phone number, business name, and business address. We use this to create and manage your account, to provide the Service, and to communicate with you about your subscription.
Legal basis: performance of a contract (Article 6(1)(b) GDPR).
Payments are processed by Stripe (Stripe Payments Europe, Ltd.). We only store the last four digits of your payment method and the expiration date for identification within the app. We never store full card numbers.
Legal basis: performance of a contract.
You may enter personal data about your clients (pet owners): names, contact details, pet information, medical/grooming notes, and appointment history. This data is processed on your behalf under the DPA. You are the controller for this data; we are the processor.
Legal basis: the Data Processing Agreement between you and us.
When you use our website or app, we automatically collect: IP address, browser type, device type, operating system, pages visited, and usage patterns. This is used for security, troubleshooting, and improving the Service.
Legal basis: legitimate interest (Article 6(1)(f) GDPR).
On groomsome.app (our marketing site), we use Microsoft Clarity for analytics and session recording, and PostHog for website and product analytics. Neither is loaded until you give consent via our cookie banner. If you decline, no analytics cookies are set, PostHog is not loaded at all, and Clarity operates in cookieless mode.
Legal basis: your consent (Article 6(1)(a) GDPR). You can revoke consent at any time using the cookie settings link in the footer.
Inside the GroomSome application (my.groomsome.app and the mobile app) we use PostHog (EU Cloud, hosted in Frankfurt, Germany) for two purposes: to understand which features are used so we can operate and improve the Service, and to detect and diagnose software errors and crashes.
Product-analytics events record which pages and features are used, whether feature flows complete or fail, and technical AI-call telemetry (model, token counts, latency). Error and crash reports carry technical context — error type, stack trace, app version, operating system and device model — and are not intended to contain personal data. Events are associated with your company account rather than with individual pet owners, and PostHog stores a device identifier in your browser or app for this purpose. We do not use session recording or replay inside the application. Analytics events contain no client names, contact details, or notes; page URLs may include pseudonymous record identifiers.
Objecting: contact us at info@groomsome.app and we will switch product analytics off for your account.
Legal basis: legitimate interest (Article 6(1)(f) GDPR) — understanding how the Service is used and keeping it working. You may object at any time (see Section 6).
GroomSome uses AI services to improve functionality:
Data processed through Azure AI Foundry stays within our own Microsoft Azure environment in the EU and is not used by Microsoft to train foundation models.
Legal basis: for features you initiate (such as imports), performance of a contract; otherwise legitimate interest (improving service quality and user experience).
We share personal data only with service providers (sub-processors) necessary to deliver the Service. All are bound by data processing agreements:
We do not sell or rent personal data. We may share data if required by law, by court order, or to respond to valid legal process.
Our primary infrastructure is hosted in the EU (Azure West Europe, Netherlands). Some sub-processors may process limited data outside the EEA (for example PostHog support operations, although the data itself is stored in the EU; Google Cloud Vision text recognition for the paper import feature; and Resend email delivery). Where this occurs, we ensure appropriate safeguards are in place, such as EU Standard Contractual Clauses (SCCs) or an adequacy decision by the European Commission.
Under the GDPR, you have the right to: access your personal data; rectify inaccurate data; erase your data (“right to be forgotten”); restrict processing; data portability; object to processing based on legitimate interest; and withdraw consent at any time where consent is the legal basis.
You can exercise most of these rights directly through your account settings at my.groomsome.app. For other requests, email us at info@groomsome.app. We will respond within 30 days.
If you believe we are processing your data unlawfully, you have the right to file a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) at autoriteitpersoonsgegevens.nl.
We implement appropriate technical and organizational measures to protect personal data, including: encryption in transit (TLS 1.2+) and at rest, role-based access controls, regular security reviews, and monitoring for unauthorized access. No system is 100% secure, but we are committed to protecting your data in accordance with industry standards and the GDPR’s requirements.
In the event of a personal data breach affecting data for which we are the controller, we will notify the Autoriteit Persoonsgegevens within 72 hours where required under Article 33 GDPR. If the breach poses a high risk to your rights and freedoms, we will also notify you without undue delay.
Where we act as processor for your Customer Data, we will notify you (the controller) without undue delay after becoming aware of a breach, so that you can fulfill your own notification obligations under the GDPR. Details of our breach notification procedures are set out in the DPA.
The Service is designed for professional business use. We do not knowingly collect personal data from children under 16 years of age (the Dutch age of digital consent under the Uitvoeringswet AVG). If we learn that we have inadvertently collected such data, we will delete it promptly.
Our marketing website (groomsome.app) uses a cookie consent banner. We only set analytics cookies (Microsoft Clarity and PostHog) after you give explicit consent. If you decline, no analytics cookies are placed, PostHog is not loaded at all, and Clarity operates in cookieless mode. Functional cookies essential for the application (my.groomsome.app) are necessary for the Service to operate and do not require consent under the Dutch Telecommunications Act (Telecommunicatiewet, Art. 11.7a).
How to revoke consent: Click the “Cookie Settings” link in the footer of groomsome.app to change your preferences at any time. Alternatively, clear your browser’s cookies and site data for groomsome.app, and the consent banner will reappear on your next visit.
We may update this privacy policy from time to time. Material changes will be communicated to you via email or in-app notification at least 14 days before taking effect. The latest version is always available on this page with the revision date shown at the top.